• Gain new Sales leads - Conference delegates are an extremely focused group of people with strong business interest in the event that they are attending. By exhibiting and being present you can impact on these buyers and grow your sales. Contacts generated at conferences have a high conversion rate.
• Launch new products or services - Draw attention to your products and brand by using the conference as a launch pad for new developments, products or services. With delegates and the media in attendance, new stories of interest always create a buzz.
• Enter new markets - Exhibiting is one of the most cost and time effective ways of entering new markets. It is a great opportunity to research and network whilst gaining exposure to a new qualified database.
• Building customer loyalty - Face to face contact at conferences and showing continued support of a market helps develop client loyalty as well as cementing your position as a continued presence.
• Position company brand - Being seen at industry event establishes your company in the eyes of the delegate as a strong brand and creates an image of your company’s abilities and strength. Showing your company at high level events creates valuable impression as an industry leader.
• Brokering new business partnerships – Other sponsors and delegates are always looking for exciting new partnering opportunities in order to deliver more compelling solutions to their clients – WBR conferences offer you an ideal opportunity for just this.

“I was very happy with the size but more importantly the quality of the audience for this year’s event. We are delighted to be sponsoring TradeTech Asia 2010" - Tony Mackay. Chairman, Chi-X Global

“every year more and more of our clients come here, so it becomes more and more necessary to come here and it is a great place to meet with them, socialise and get to know them better” - Seth Merrin, Founder, Liquidnet

"The next few years will be transformational for Asia in terms of the proliferation of alternative trading vehicles, improved exchange technology and the embracement of electronic trading. The allocation of resources for both the buyside and sellside in order to keep up and compete will be compelling. TradeTech is a great forum to discuss and examine these trends in detail." - Robert Laible, Managing Director, Nomura International (HK)

“The event has been very good...it has given us an opportunity to see existing clients and potential clients..TradeTech Asia is one of the premier events in the region...and we will continue to support it” - Richard Hail, Sales Executive, Charles River Development

“..the quality of delegates, and have found I have been able to speak to people over the last 2 days that I have been wanting to speak to for the last 12 months” - Nathan Walker, Head of Sales, Trading screen.

“it raised the benchmark a little higher and I was impressed by the buy side that attended the conference and that stayed long enough. It was a very worthwhile two days” - Srinivas Padmasola – Vice President Electronic Trading Execution, Bank of America Merrill Lynch