February 22 - 25, 2011
JW Marriott Desert Springs, Palm Desert, CA

2010 Speakers Included:

 
10701_004_speaker_amiebectonray

Amie Becton Ray

Senior Manager, Direct Marketing

National Hockey League

Amie Becton Ray is the Senior Manager of Direct Marketing for the National Hockey League. Amie oversees all league email campaigns, direct mail plans and customer data collection and database analysis. Through targeted segmenting and messaging, she and team continue to improve open and conversion rates, while working with analytics team to build better reporting and tracking. Amie has been in the sports and entertainment marketing industry for over twelve years in a variety of roles, working with the Carolina Hurricanes, Centerplate, the PGA, and others. She has been focusing on email and direct marketing at the National Hockey League for the past three years.

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Amy Lauer

Vice President/General Manager Bananarepublic.com

Gap Inc.

Amy Lauer is currently the VP/GM for Bananarpublic.com. She currently leads and manages a 55-person cross functional team: Merchandising, Merchandise Planning, Marketing, Creative, Photography and Production. In this position, she's driven innovation, top line sales, reduced return rates and improved earnings through continuous improvement of customer experience. She has directed customer communications of trend, value, product fit, fabric and versatility to align customer expectations with results. Amy has leveraged business development opportunities to acquire new customers through SEO, affiliates and strategic partnerships, and established processes for aligning and supporting Banana Republic stores from new openings and remodels to product focused messaging. She's been with the Gap since 1994 in various positions, including DMM, Bananarepublic.com, DMM Gap Outlet, Senior Director Gap Brand Strategy and Merchandise Manager Women's at both the Gap and Old Navy.

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Andy Schepper

E-Commerce Director and Vice President, Operations

Summit Sports Inc.

Andy Schepper has helped develop Summit Sports over the past several years from a brick and mortar storefront into a successful Internet company that operates a number of sports-oriented retail web sites, including www.skis.com. Andy has been with Summit Sports since 1997 and launched the company's first web site in 1999. Today he is responsible for the day-to-day operations of e-commerce development, marketing, and fulfillment.

Angela Caltagirone

Director eMarketing and Email Marketing

Williams-Sonoma, Inc.

Angela Caltagirone is currently the Director of eMarketing and eMail Marketing at Williams-Sonoma Inc. leading a team that works with each of Williams-Sonoma Inc.'s six brands (Williams-Sonoma, Williams-Sonoma Home, Pottery Barn, Pottery Barn Kids, PBTeen, west elm). Angela has over 17 years of multifaceted, industry-leading experience in Direct Marketing including retention and acquisition, database development and management, and multi-channel customer growth, strategy, and analytics. In the last 9 years Angela has also led strategic initiatives developing strong expertise in eMarketing email, paid search, natural search, affiliate programs, targeted display etc. Angela has extensive experience in initiating and managing the implementation of cross-functional strategic marketing initiatives.

10701_004_speaker_ArnoldSookram

Arnold Sookram

Director Retention Marketing

Backcountry.com

Arnold is Director, Retention Marketing at Backcountry.com, a Liberty Media company. At Backcountry, Arnold is responsible for all direct response programs (email, direct mail, catalog), visual merchandising (on site promos and merchandising), and vendor marketing (partnering with top vendors to promote new gear). The retention marketing team's primary objective is to improve customer loyalty and retention. Arnold (with his team of 10 professionals) is focused on understanding customer segments, refining marketing strategy, and optimizing the overall cadence of communication to each customer.

Prior to joining Backcountry, Arnold worked at ATandT, as an integral part of their Mobility Customer Lifecycle Management team in Redmond, WA. At ATandT, his team was responsible for programs designed to enhance lifetime value and build retention and loyalty. Prior to ATandT, Arnold lived in New York City and London, working as a business strategy consultant for global Fortune 1000 clients (at PwC and Scient/iXL). Arnold began his career in corporate finance in New York City, specializing in the global energy sector.

10701_004_speaker_billbass

Bill Bass

President, Direct

Charming Shoppes

In his executive leadership role as President of Charming Direct, Bill has responsibility for the Company's direct-to-consumer and e-commerce businesses, including the Company's retail brands' related e-commerce businesses. He is also responsible for the oversight of the development of an entirely new and upgraded e-commerce platform, and the development of additional direct-to-consumer businesses that directly service the Company's core brands - Lane Bryant, Fashion Bug and Catherines. Bill is an experienced executive with significant expertise in e-commerce and direct marketing. In 2006, he co-founded Fair Indigo, a multi-channel women's and men's apparel retailer. In 1999 he joined Lands' End, where he served as Senior Vice President of e-commerce and international. While at Lands' End, Bass led the growth of the direct business to more than a half billion in dollar volume, while pioneering industry-leading technology such as live customer help, virtual models and custom clothing. After Lands' End became part of Sears, Roebuck and Co., Bass served as the Vice President and General Manager of the direct-to-consumer business at Sears until 2005, where he oversaw a combined business in excess of $1 billion. Prior to Lands' End, he was Group Director of Research for e-commerce and new media for Forrester Research, Inc. He is Chairman of the Board of Fair Indigo, and also serves as a member of the board of directors of Tractor Supply Company, a publicly traded company operating more than 800 stores nationwide, and The Direct Marketing Association.

10701_004_speaker_BobHolden

Bob Holden

Vice President, North American Singles

eHarmony

Bob is responsible for the overall performance of eHarmony, Inc.'s North American singles business. Prior to joining eHarmony, he was at Rent.com, an eBay company, where he served as the Co-General Manager and Senior Director. Previously, Bob held several roles at eBay, including the Director and General Manager of the North American division of eBay Express. Other past experience includes five years at Procter and Gamble.

10701_004_speaker_BradenHoeppner

Braden Hoeppner

Director of Web Sales

Coastal Contacts

Braden is a proven website strategist and marketer. Prior to joining Coastal Contacts, Braden held roles in vertical media and telecommunications where he guided the implementation, optimization and usage of web analytics and usability to improve website sales performance. He has also provided consulting services for online strategy to public sector and non-profit organizations. Braden is an expert in Web Analytics and conversion optimization and has spoken on the topic at many conferences. Braden has a unique interest in the use of widgets and ‘free social tools'. He understands the importance of moving fast in an online world and being first to adapt to new technologies. Braden took the lead role in developing Coastal Contacts "virtual mirror", a flash-based application that allows customers the ability to upload a photo and "try-on" glasses in a virtual environment and share this photo across social platforms.

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Brian Dean

Vice President Direct

Brooks Brothers

Brian Dean is in charge of Cross-Channel Strategy for Brooks Brothers where he is responsible for the Online, Catalog, CRM and Contact Center functions. At Brooks Brothers, Brian is focused on ensuring a consistent presentation of their legendary customer service across channels. Brian has a broad background in multi-channel retail including the role of Director of Corporate Strategy for Retek, Inc. responsible for strategic initiatives across their broad portfolio of software products as well as merger and acquisition strategy. Brian also served as Director of Multi-Channel Architecture for Target Corporation in Minneapolis. Most recently, Brian was Senior Vice President, Strategy and Marketing for Escalate Retail, a provider of multi-channel retail technology solutions

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Brian Swallow

Vice President Sales and Marketing

Football Fanatics

Brian is currently Vice President of Sales and Marketing for Football Fanatics, a leading online retailer of team and league licensed merchandise and provider of private labeled e-commerce storefronts to various colleges and sports media partners including the NCAA, Yahoo! Sports, Ohio State and many others. After joining the company in 2000, Brian was responsible for launching the initial e-commerce business. He currently oversees business development and e-commerce including website usability, product presentation and marketing.

10701_004_speaker_CarolSteinberg

Carol Steinberg

Senior Vice President E-Commerce, Marketing and Business Development

ShopNBC

Carol Steinberg is Senior Vice President of E-Commerce, Marketing and Business Development at ShopNBC, the premium lifestyle brand in electronic retailing. Ms. Steinberg is a veteran Internet and TV shopping executive with a proven track record of increasing revenue for multi-channel electronic retailers spanning 25 years. She has broad-based expertise in online marketing, CRM, strategic planning, and business development in the TV shopping, retail, cable, pharmaceutical and financial industries. Previously, as Vice President of David's Bridal, she was instrumental in the expansion of its internet presence by increasing traffic to the stores and online. Prior to this leadership role, Ms. Steinberg spent 12 years at QVC, most recently as Director of Online Marketing and Business Development, where she executed innovative merchandising strategies that resulted in exponential growth for the online segment of the business.

Christine Burke

Vice President International E-Commerce

L'Occitane

Christine is the Vice President, International Ecommerce for L'Occitane, the French beauty company, and have been in this position for three years. Christine oversees the internet sites and web businesses for all L'Occitane countries worldwide; they currently have 30 websites throughout the world, half of which are ecommerce. Prior to taking over the internet business she was the Vice President, Marketing and Merchandising for L'Occitane for three years.

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Dave Manly

Vice President/General Manager Away From Home and Consumer Direct Divisions

Keurig

Dave is responsible for Keurig's businesses in the Away From Home and Keurig Consumer Direct (www.keurig.com) segments. Dave joined Keurig in 2002 after more than 20 years of executive experience in consumer goods sales and marketing. Dave began his career at Procter and Gamble where he was Brand Manager leading the marketing efforts of food products such as Pringle's Potato Chips, Duncan Hines, and Crisco. After PandG Dave helped grow the Boston Whaler boat company and brand in the premium boating segment as Director of Marketing. As VP Sales and Marketing of LoJack, Dave helped lead the company from start-up to become an international gold standard of auto security.

10701_004_speaker_EoinComerford

Eoin Comerford

Vice President Marketing

Moosejaw

Eoin is the VP of Marketing for Moosejaw Mountainteering, a leading multi-channel retailer of outdoor adventure apparel and gear. He oversees all of the marketing initiatives for Moosejaw.com (#257 on Internet Retailer Top 500), Moosejaw's seven retail stores, Moosejaw's mail order catalogs, and two mobile sites m.moosejaw.com and www.moosejaw.mobi. Moosejaw's unique, engaging, and irreverent marketing has been recognized in awards from Ad Age and Internet Retailer. Prior to Moosejaw, Eoin was President of AJ Prindle, a multi-channel retailer of auto-related gifts and gadgets, originally founded by Ford Motor Company in 2000. Previously he was a Senior Manager with Andersen Business Consulting, leading the Detroit Strategy and CRM practice.

10701_004_speaker_ErickBarney

Erick Barney

Vice President Marketing

Motorcycle Superstore

Erick joined Motorcycle Superstore more than seven years ago. Starting out as a Customer Service Representative, he was eventually promoted to Online Marketing Manager, followed by Director of Marketing, and most recently VP of Marketing. Erick enjoys street and dirt motorcycle riding in his free time.

10701_004_speaker_EstherSteinfeld

Esther Steinfeld

Public Relations Manager

Blinds.com

Esther Steinfeld is the Public Relations Manager for Blinds.com, the largest provider of window treatments on the Internet. Esther's love of Interior Design and "Do-It-Yourself," paired with her unique expertise in traditional and digital Public Relations, have led to the successful conversion of many new customers into customers for life. Over the last three years, Esther's goal has been to create an exciting and easy experience for customers shopping for blinds, using traditional and non-traditional methods. Esther is the strategic designer behind Blinds.com's Social Media campaigns, helping further establish Blinds.com as the authority on window coverings. Esther is the Blinds.com video content creator, writing scripts and performing in dozens of "How To" videos. They show customers special product features as well as how to measure and install for every type of window treatment imaginable. Esther has secured placement in a wide variety of publications and television shows like USA Today, Domino Magazine, and The Learning Channel (TLC). Esther speaks about public relations for lifestyle brands, as well as social media, corporate branding, and personal branding. Esther resides in Houston, TX. In her free time, she hosts a business podcast called the BusinessMakers Overtime Show, cooks (not well), and runs in the park with her cockapoo Winnie.

10701_004_speaker_FrankMalsbenden

Frank Malsbenden

Vice President/General Manager

Vision Retailing

Frank Malsbenden is Vice President and General Manager of Vision Retailing Inc., an Andover MA E-Commerce company specializing in niche footwear categories. Vision Retailing Inc. owns E-Commerce properties Shoeline.com, Supershoes.com and Addingtonfalls.com. Prior to his tenure at Vision Retailing, Frank served in the Clinton Administration as Confidential Assistant to Secretary Dan Glickman at the U.S. Department of Agriculture.

10701_004_speaker_JackKiefer

Jack Kiefer

Co-Founder, President and CEO

Babyage

Mr. Kiefer possesses a unique combination of business and technical expertise. A veteran of the Internet and e-commerce, Mr. Kiefer is no stranger to start-up businesses. Prior to co-founding BabyAge.com, he was responsible for building the first Fixed Income Trading Intranet for Banc of America Securities as he served as the Vice President of Corporate Securities Trading. Preceding Banc of America, Mr. Kiefer was Vice President of Technology for iBaby.com, the first e-commerce initiative for iVillage. Mr. Kiefer designed and managed the development of the e-commerce system for iBaby, with his most notable achievements coming with the Advanced Merchandising tools as well as Complete Inventory Management. During Mr. Kiefer's tenure, iBaby revenues increased from $15,000 per month to $500,000 per month over a 6 month period. Before becoming involved with the iBaby business, Mr. Kiefer managed the development of a sophisticated chat system which included collaborative filtering, a recommendations system, and iVillages' first member registration system. Acting as Director of Production and Design, Mr. Kiefer was the fifth employee hired to develop the Comcast@Home business. He was responsible for the design and building of a local content publishing system, as well as working to hire and develop local regions of the business as it rolled out. He made significant early contributions to the design and development of the @Home local content publishing system. Mr. Kiefer, prior to the development of the NCSA Mosaic Program (later named "Netscape"), was developing an electronic publishing department for a small medical publisher called F.A. Davis. His in-roads included the development of the first software titles ever; significant contributions to an SGML based editorial database and the production of the first web site for the distribution of F.A. Davis titles. He also consulted with several start-up and small businesses on the Internet Development and Business and Marketing Planning.

Jacob Maslow

Vice President Marketing and Operations

Rainbow Appliance

Among his responsibilities, he manages all marketing and merchandising for Rainbow Appliance. During his three years at the company, he took it from a small presence of 2 employees to over $12,000,000 in operations. Throughout his 10 years of management experience Jacob learned how to perform under pressure. Most significantly, Jacob was working out of an office on the 104th floor of the North Tower on 9/11 and had to quickly rebuild a department.

James Keller

Senior Vice President Marketing and Business Development

Shoebuy.com

At Shoebuy.com, Jim is responsible for all online and offline marketing programs and partnerships. His prior career has included a variety of both business and policy roles in the technology industries and has focused on the development of products and markets in emerging online categories. In addition to his roles in the software and services industries, he was the Director of Innovation Programs at the Cambridge-MIT Institute, a joint venture between the Massachusetts Institute of Technology and Cambridge University. He has also served as a Fellow at the Berkman Center for Internet and Society at Harvard Law School, and was the Associate Director of the Harvard Information Infrastructure.
He has authored and edited numerous books and articles including Investing in Innovation (MIT Press) and Coordinating the Internet (MIT Press), and has been interviewed by a variety of news sources, including National Public Radio, the Washington Post and the Asahi Shimbun in Japan.

10701_004_speaker_JameyMaki

Jamey Maki

Director of Online Marketing and Analytics

Golfsmith

Jamey Maki is the Director of Online Marketing and Analytics for Golfsmith International, a multi-channel golf and tennis retailer based in Austin, Texas. He is responsible for all online marketing activities including paid search, email, shopping comparison engines, affiliate relationships, site analytics and direct channel reporting. He has over 8 years of experience in the e-commerce field and is a strong advocate for online analytics. Under Jamey's leadership Golfsmith.com was selected as one of 12 online retailers that passed E-Tailing Group's 10TH Annual Mystery Shopping Study of 100 leading e-commerce sites for the second straight year. In addition, Golfsmith.com ranks as the premier online destination for the specialty golf channel.

10701_004_speaker_JamieIannone

Jamie Iannone

Executive Vice President Shopping, Barnesandnoble.com

Barnes and Noble

Jamie Iannone is Executive Vice President, Shopping, Barnes and Noble.com and Barnes and Noble.com Digital, responsible for meeting the buying needs, and shaping the shopping decisions, of visitors to Barnes and Noble.com. Jamie joined Barnes and Noble from eBay where he was most recently the company's Vice President of Global Search, the largest single investment area at eBay. Prior to working at eBay, Jamie held positions at Microsoft, Primedia Ventures, and Booz Allen and Hamilton.

10701_004_jason_bertrand

Jason Bertrand

Manager of Online Campaigns

Under Armour

Jason Bertrand is the Manager of Online Campaigns for Under Armour's e-commerce division known as Global Direct. For the last three years, Jason has been managing the paid search, display, affiliate, and shopping engine marketing programs for Under Armour, successfully growing each program's revenue and efficiency year over year. A large part of Jason's recent focus has been in understanding Under Armour's online marketing funnel by tying together all marketing programs to properly attribute revenue across the entire mix.

Prior to joining Under Armour, Jason worked with AOL's Advertising.com, managing large paid search campaigns for clients like Circuit City and University of Phoenix.

10701_004_speaker_JasonLaRose

Jason LaRose

Vice President Multi-Channel Business and Online Strategy

Sears Holdings Corporation

Jason currently serves as Vice President of Multi-Channel Business and Online Strategy for Sears Holdings Corporation where his primary responsibility is running the PandL for all ecommerce activities that interact with other channels (e.g., retail stores, call centers) to complete the customer experience. Jason joined Sears Holdings as Vice President of Customer Strategy in 2007 and move to his current role in 2008. Prior to joining Sears Holdings, Jason was an Associate Principal at McKinsey and Company, focused on serving clients in the retail and consumer packaged goods sectors. There Jason's clients ranged from consumables to durable good manufacturers and from grocery to hardlines retail. Jason joined McKinsey in 2001 and served in both the Charlotte and Atlanta offices. Jason also spent 5+ years at GMAC Financial Services, last serving as Area Financial Services Manager where he was responsible for all financial instruments in 50+ General Motors automobile dealerships.

10701_004_speaker_JasonMarrone

Jason Marrone

E-Commerce Marketing Director

JellyBelly

With more than 14 years of web marketing and ecommerce experience, Jason held positions of the VP of Sales and Director of Product Marketing at iConvention.com, an enterprise software and SAS to the tradeshow and meetings industry. Jason then joined Sacramento's marketing firm, Crocker/Flanagan where he was fast-tracked to VP of Operations. Under his guidance, the agency experienced 220% growth, landing numerous high profile accounts and winning countless awards. In 2004, Jason launched FreshTopiary.com which quickly grew into the largest online purveyor of live and preserved topiaries. Currently, Jason oversees Jelly Belly Candy Company's Ecommerce and Web Marketing Department. In August 2008, Jason and his team deployed a relaunch of JellyBelly.com featuring a new design and revamped architecture. Most recently, the Jelly Belly team launched MyJellyBelly.com and MyBeanBoozled.com, which offers custom Jelly Belly jelly bean mixes and personalized packaging.

10701_004_speaker_JasonMiller

Jason Miller

Chief Technology Officer

Motorcycle Superstore

Now in his tenth year at Motorcycle Superstore, Jason has been architecting and developing software for over thirteen years now. As the CTO / VP of Technology, he leads a team responsible for all technical aspects of the company including software development and maintenance, network administration and technical support to all other departments. Jason's greatest achievement has been the successful launch of Motorcycle Superstore's home grown e-commerce platform incorporating product management, customer service and distribution management consoles. Jason currently holds many industry certifications including MCSE,MCSD,MCDBA and IT Project +. In his free time, Jason enjoys adventure touring on his BMW R1200GS and Wakeboarding.

10701_004_jed_clevenger

Jed Clevenger

Senior Manager, Head of Search Marketing

eBay

Jed Clevenger, Head of Search Marketing at eBay, is responsible for the strategy, daily operations and ultimately the ROI of the Search Marketing efforts for www.eBay.com in North America. Jed has worked at eBay for over 6 years and most recently on the Search Marketing and Advertising Optimization team for the past 3 years. Jed has been integral in building eBay’s proprietary ad serving platform. Jed has 13 years of work experience, 10 of which have been in the Silicon Valley. Prior to eBay Jed worked in Management Consulting at Kaiser Associates and as a technology consultant at Sapient Corporation and Rocket Communications.

10701_004_speaker_JimHilt

Jim Hilt

Chief Home Manager, Manage My Home and DVP

Sears Holding Corporation

Jim Hilt is the Divisional Vice President and General Manager of Online Services for Sears Holdings Corporation and the Chief Home Manager for Manage My Home. He has served in that, and like capacity, since September 2006.

As a homeowner who needs more help than he often would like to admit, Jim is committed to creating simple and smart online tools that help others get more done in life. He believes that easy-to-use experiences connecting people, experts, information, products and services will have a meaningful impact on how people live their lives differently and better.

Jim's career has encompassed a series of early-stage entrepreneurial ventures within large companies: Prior to joining Sears Holdings and Manage My Home, he was responsible for Business Development, technology and marketing at SAP and IBM.

10701_004_speaker_JohnLazarchic

John Lazarchic

Vice President E-Commerce

Petco

John brings 20 years of retail experience, including 18 years in the Pet Industry, to his position as Vice President of E-Commerce for PETCO Animal Supplies. John joined PETCO in 2000, with their acquisition of Petopia.com where he was the Director of E-Commerce during Petopia's initial launch onto the Internet. In his current role, John is responsible for all aspects of PETCO's E-Commerce Site, including Site Design and Functionality, Merchandising, Marketing, and Business Development. Prior to joining the Internet Boom in 1999, John worked for both Petland and Superpetz as Director of IS, where he was responsible Point of Sale, Accounting and Distribution Systems, including the selection and implementation of new platforms. Before switching to the world of Information Systems, John also work for Doctors Pet Centers and Petsmart on the Store Operations side of the business. This experience in both Brick and Mortar Operations and Information Systems has allowed him to bring a broad, well-rounded perspective to the online pet category.

10701_004_John_Poisson

John Poisson

Vice President Mobile and Social Media

Shutterfly

John Poisson is Vice President, Tiny Pictures and is responsible for mobile and social media efforts at Shutterfly.

A serial entrepreneur and product visionary with more than 15 years experience in film and photography, John joined Shutterfly as the Founder and CEO of Tiny Pictures, which Shutterfly acquired in 2009. Tiny Pictures pioneered mobile photo sharing with its award-winning Radar service. Prior to Tiny Pictures, John led mobile media design and development for Sony RandD in Tokyo, focusing on developing market-enabling applications for cameraphones and other media-rich devices. Prior to Sony, he founded Meteor Studios, one of Canada's largest digital visual effects studios. He was also previously founder and president of Icestorm Digital studio and held design and product marketing positions at Softimage and Avid Technology.

10701_004_jon_kosoff

Jon Kosoff

Director ECommerce and Direct Marketing

Wet Seal

Jon Kosoff is the Director Ecommerce and Direct Marketing at Wet Seal Inc. where he is responsible for all web, loyalty and direct marketing activities. Jon is in charge of creating incremental value through direct marketing, consumer research, and online for both Wet Seal and Arden B. Through analysis and multi-channel marketing Wet Seal Inc. is quickly seeing growth online and through multi-channel marketing and emerging technologies.


Jon has over 10 years of experience in online marketing, direct marketing, multi-channel marketing, catalog marketing, social media, email marketing, customer research, analytics and loyalty programs. Prior to joining Wet Seal Inc. Jon Kosoff was a Direct Marketing Manager at Provide Commerce (ProFlowers.com). At Jenny Craig, Jon, lead the direct marketing activities including integrating direct mail, e-mail and website.

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Joe Skorupa

Group Editor-In-Chief

RIS News

Before becoming group editor-in-chief of RIS News and VSR magazine, Joe was editor of Hospitality Technology and Consumer Goods Technology. All are media franchises of Edgell Communications, which Joe joined in 2001. In 2002, the American Business Press judged a series of columns Joe wrote for Hospitality Technology to be one of the three best regularly featured columns in the country. In addition, he has been a judge for such industry programs as the Microsoft RAD Awards, IBM Beacon Awards, Microsoft Specialized Retail Solution Awards and Symbol Enterprise Mobility Solution Awards.

Prior to this Joe was executive producer of Boats.com in San Francisco, editor-in-chief of Boating World in Atlanta, Executive Editor of Boating in New York City, and the boating/outdoors editor for nine years at Popular Mechanics in New York.

Joe is the former president of the national environmental organization Tread Lightly and Boating Writers International. He has written two books about boating, produced an ESPN documentary and spends much of his free time bicycling.

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Judy Newman

Execuive Vice President and President, Scholastic Book Clubs and E-commerce

Scholastic

 Judy oversees Scholastic Book Clubs, the company's unique school-based book distribution channel that has been a treasured tradition for teachers and students since 1948, as well as the company's robust e-commerce platforms on Scholastic.com The Scholastic Store Online and Back to Basics Toys -- an Internet Retailer Hot 100 Retail site in 2009. Scholastic Book Clubs reach more than 1 million teachers and 26 million children in classrooms nationwide every year. In 1999, Judy created Scholastic Book Clubs' ClassroomsCare initiative, which teaches children the value of reading and giving. Scholastic donates up to 1 million books to children in need when students in each participating classroom around the country read 100 books. She also oversaw the development of Clubs Ordering On-Line (COOL), a service that allows teachers to submit Book Club orders via the Internet, and Parent COOL, which enables families to submit orders to their teachers online with their children and order books together. Judy also currently serves as Chairman of the Board of Reach Out and Read.

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Julie Derry

Director of Sales and Site Operations

REI

 

10701_004_speaker_KeithMercier

Keith Mercier

Vice President/General Manager Gap Online

Gap Inc.

Keith Mercier has been the Vice President and General Manager of Gap Online since early 2008. Keith's career with Gap began in 1986 as a store sales associate. From 1991 through 1998, he held various roles throughout the organization including Store Operations, Communications, and Brand Marketing. Then, in 1999, he was one of the first employees to join Gap Inc. Direct, Gap Inc's online division, when it was formed. He led the online Business Development team before leaving the company in 2001. In 2002, Keith joined Japanese Weekend Maternity to lead the Marketing and Catalog/Online functions and then took over as President of the company in 2003. In 2004 Keith returned to Gap to launch a new corporate sales initiative for the company. He returned to the online business in 2006 as head of Strategy before taking his current role. Keith is an instructor for the Academy of Art University in San Francisco where he is currently teaching a graduate level course that he developed about selling fashion online.

10701_004_speaker_LaurenCoberly

Lauren Coberly

Director of Worldwide Marketing, Kodak Direct

Eastman Kodak

Lauren Coberly is Director of Worldwide Marketing for Kodak Direct, Eastman Kodak's online consumer business. In this role, Lauren is responsible for developing and overseeing the online marketing strategy and activities in the Americas and EAMER regions. In addition to determining critical marketing investments, Lauren helps lead the next generation of thinking around online practices and ways to incorporate key marketing trends and emerging media.

Prior to Kodak, Lauren managed Market Development, and Public Relations for Hewlett-Packard's consumer direct business. With HP, Lauren strategically built out and grew marketing and online sales through key partner programs, and managed the PandL for this significant piece of the business. Lauren was with HP for 8 years, during which time she also played a pivotal role in integrating key ecommerce marketing programs during the HP/Compaq merger.

Leisa Glispy

Director Global E-Commerce

Waterford Wedgwood Royal Doulton

Leisa Glispy leads the strategic direction of E-Commerce and oversees Internet Marketing efforts for WWRD US the Waterford, Wedgwood and Royal Doulton family of brands. She is responsible for the web customer experience and online customer acquisition initiatives including Internet marketing, mobile marketing and social media. She has recently been charged with developing a Global E-Commerce Strategy to leverage the strength of the WWRD brands internationally as well as redesigning and migrating the eCommerce sites onto the Venda On Demand E-Commerce Platform.

Leisa has over 10 years of E-Commerce and Internet Marketing experience including working for Armstrong World Industries (Flooring Div.), Tyco Fire and Security, and Levenger. She also has a prior experience in the Fashion Publishing industry and Luxury Retailing.

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Lewis Goldman

Senior Vice President Marketing, 1800 Flowers.com

1800 Flowers

With a career spanning numerous influential organizations including Citigroup, Sony, CNBC, and COLGATE- Palmolive, Lewis Goldman is currently the head of marketing for 1-800-FLOWERS.COM, the world's largest Florist and Gift Shop, and is the Sole Proprietor of New Media Consulting, LLC, a consulting company focused on helping clients generate revenue from digital distribution and media. As the SVP, Marketing, Goldman leads key marketing initiatives for the 1-800-FLOWERS.COM Consumer Floral Brand. Prior to 1-800-FLOWERS.COM, Goldman's career path led him to Citigroup. For nearly a decade, he was a proven business building marketer/General Manager that led efforts which produced over $1 billion in annual revenue and $200 million in annual profit . In various roles, most recently as Senior Director, SVP Alternate Lending, Goldman created new businesses and channels of distribution, leveraging the Internet, Cross-sell, and alliances with AOL Time-Warner, Yahoo, and Microsoft to generate over 250,000 new accounts for Citigroup's consumer businesses. Before joining Citigroup, Goldman worked in E-Commerce and media marketing, launching a new division of Sony and helping CNBC become the pre-eminent business channel. A hands on senior executive with a strength in building out teams, creating and exploiting new market opportunities and leading organizational change, Goldman is steering the marketing efforts and drive key campaigns and initiatives at 1-800-FLOWERS.COM.

10701_004_speaker_ManishMehta

Manish Mehta

Vice President Global Online

Dell

Manish Mehta serves as Vice President, Global Online (www.dell.com) for Dell where he heads up strategy, social media and community, and search globally. He has been previously responsible for all of dell.com site capability development and re-architecture, innovation, analytics, content operations and design across every product line and business unit worldwide. Online operations have included all regional sites across Asia-Pacific and Japan (APJ), Europe, Middle East and Africa (EMEA), and Americas including US, Latin America and Canada.

Prior to his current role, Mr. Mehta held various entrepreneurial roles at Dell. He was responsible for Dell's Global eBusiness and CRM strategy across all Transactional and Relationship businesses for Dell reporting to Dell's Chief Marketing Officer. He served as an Executive Member of Dell Ventures, Dell's Venture Capital organization where he held several board member and advisory board member positions with a number of private venture backed startup companies.

Further, Mr. Mehta was one of the founding members of Dell Online (www.dell.com). He founded and led support.dell.com design, development, and operations globally as part of Dell's Services organization. He was a founding member of a joint venture between Dell and Motive Communications. Previously, he served as Executive Assistant to the Sr. Vice President of Dell's Product Group as a member of the Product and Technology Strategy team. Prior to Dell, Mr. Mehta spent several years in both the software industry in Silicon Valley and nuclear industry working at nuclear power facilities in the East Coast.

Marc Miller

Senior Vice President Business Development/Strategic Planning

Aeropostale

 

Marissa Colwell

Director of Media

Improvement Direct

 

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Mark Deruyter

Senior Manager of Customer Acquisition Internet Advertising

Musician's Friend

Mark’s expertise in SEM and SEO is the result of 13 years experience in Internet marketing during which he held various roles managing direct response advertising programs (SEM and CSE’s), media buying (CPA, CPM, Loyalty), affiliate, email, and other revenue programs as well as managing client services and sales support teams. Mark was the Senior Online Manager for Onlineshoes.com and Program Manager Lead for MSN Shopping at Microsoft before joining Musician’s Friend in 2009.

As Senior Manager of Customer Acquisition, Mark is building a team to oversee all of the advertising channels for Musician’s Friend, the largest direct seller of musical instruments and equipment, and its associated brands. In addition to his internet career, Mark spent 8 years in the United States Navy Reserve serving as an Intelligence Specialist.

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Mark Siedl

REI

Mark Seidl has been with REI for over 17 years and is responsible for the REI.com's Operations and Program Management teams. During his time at REI, Mark has worked across a broad spectrum of roles and disciplines across REI including Finance, Merchandising, Project Office, Retail Operations and Online. Mark shares REI's love of the outdoors and tenacious commitment to the customer and he is pleased to have the opportunity to share his experience with you today.

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Matthew Kritzer

Director of E-Commerce

L'Occitane

Matt Kritzer is the Director of eCommerce at L'Occitane en Provence. He has 10 years experience in online marketing, having worked on both the client and agency side. Prior to working at L'Occitane, Matt was an Account Director for 360i and a Marketing Manager at JandR Computer and Music World.

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McKay Thomas

Graphic Marketing Manager

Billardex and Pooltables.com

With a solid background in showroom retail, McKay Thomas combines functionality with stunning visual designs. As lead graphic designer for BilliardEx, McKay insists on constant refinement of every page of the website, always testing new advertisements and promotions.

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Michael Cooper

Vice President Specialty Channels

Home Depot

Michael Cooper leads The Home Depot's Specialty Channels businesses inclusive of HomeDepot.com (E-commerce Business), Your Other Warehouse (Plumbing Wholesaler), and World Imports Lighting (Upper End Lighting Importer /Wholesaler). These business units contribute approximately $1 Billion in revenue and operate integrated but to some extent independent Merchandising, Marketing, Supply Chain, Call Center, and Information Technology platforms from the Retail Stores.

Michael joined The Home Depot in August 2001 as Director Strategic Planning and has held various roles in Merchandising, Supply Chain and Store Operations including Store Manager, District Manager and Regional Vice President. Most recently, Michael led the scoping and budgeting effort for the US implementation of an SAP ERP.

Prior to joining Home Depot, Michael was an Officer in the United States Navy for 8 years. His assignments included a tour as an Instructor on the Faculty of the United States Naval Academy, 3 years of sea duty as a Nuclear Trained Line Officer aboard the Submarine U.S.S. West Virginia, and 2 years as the Executive Aide to Vice Admiral John Ryan (Superintendent, United States Naval Academy).

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Michael Merhab

Vice President E-Commerce CBS Interactive

CBS Sports Interactive

As Vice President of E-Commerce for CBS Digital-CBS Sports, Michael oversees and manages over 120 online stores, over 80 auction sites, and all e-commerce related ventures for CBS Sports and CBS College such as the NCAA Official Store, CBS Sports Store, CBS Sports auction site, and school stores such as Notre Dame and USC. Michael's role includes negotiating agreements with university partners and vendors; overseeing all internal and external marketing programs; overseeing platform management, upgrades, and implementation; and managing a full time staff on online account managers.

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Mickey Khan

Editor-In-Chief

Mobile Marketer

Mickey ALAM KHAN is editor in chief of mobile marketing trade publication Mobile Marketer and mobile commerce title Mobile Commerce Daily. He was previously editor in chief of eMarketer and DM News.

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Miguel Almeida

Vice President Online Merchandising and Fulfillment

Walgreens

Miguel Almeida is currently the VP of Online Merchandising and Fulfillment for Walgreens.com. In his current role, Miguel oversees all aspects of online sales, merchandising, customer service and fulfillment for front end products. His group is also responsible for all multi-channel retail initiatives at Walgreens. Prior to joining Walgreens, Miguel held senior roles with the Apple Online Store and Dell.com. Previously, he was a strategy consultant with The Boston Consulting Group.

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Nathan Decker

Senior Director of E-Commerce

Evogear

Nathan Decker is head of Ecommerce at www.evogear.com. He engages in all aspects of online marketing, virtual merchandising, and website functionality. An original member of the evo crew, his efforts have contributed to almost 80% annualized growth.

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Nick Sheth

Director of Business Development, Gap Inc Direct

Gap

Nick Sheth is Director of Business Development at Gap Inc Direct, where he leads online marketing and strategic alliances for all of the Gap Inc brands including Gap, Banana Republic, Old Navy, Piperlime and Athleta. In addition to managing the strategy and execution of SEM, SEO, affiliate, CSE, display and social media programs, his team constantly evaluates and tests new marketing vehicles that are presented to the company. Previously, he led the sales and business development efforts for Like.com, and spent several years at Overture/Yahoo! where he was instrumental in launching and growing the Search Submit Pro product in the United States and across Europe. Earlier he held a number of product management and business development roles at CNET Networks. He started his career in management consulting at Accenture.

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Pete Howard

Senior Vice President Staples Business Delivery

Staples

Pete Howard is Senior Vice President of Staples Business Delivery, which provides office products and services to small and medium sized business throughout North America via Staples' ecommerce sites and catalogs. Pete joined Staples in 2000 as Vice President of Sales and Marketing for Staples Business Delivery.

Before Staples, Pete worked for a variety of Direct Marketers. He was Vice President of Marketing for Ross-Simons, served as President of a start-up catalog with The Krasner Group, and was Marketing Services Manager with Digital Equipment Corporation. He also held several direct marketing positions at The Bradford Exchange. Pete began his career as Production Planner for Papermate Pen.

Pete is a volunteer with the United Cerebral Palsy of Greater Boston and sits on their Board of Directors. Pete's favorite office product is a notebook.

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Peter Leech

Chief Marketing Officer

Onlineshoes

Peter is Chief Marketing Officer at Onlineshoes.com, a leading online retailer of shoes and apparel for active lifestyles. Prior to OLS, Peter was CMO at Hanover Direct, VP Direct Marketing for Chico's FAS and EVP Targeted Marketing for Littlewoods Shop Direct (one of Europe's largest online and catalog retailers). Peter began his career at PandG.

Phyll Arrington

Manager of Operations

The Body Shop

Phyll Arrington is Head of Event Planning and Online Production for The Body Shop. Phyll oversees the promotional calendar and the overall scheduling, production, publishing and management of web content to support US and Canadian (English and French) websites. Through event planning she and the team are responsible for customer acquisition and retention, positioning The Body Shop brand online and driving growth in traffic. Additionally, she partners and provides direction to the cross-channel email marketing program, including strategy, calendar and execution. Phyll has been with The Body Shop for over 14 years in a variety of roles. She has been focusing on event planning and production for over a year.

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Renee Racine

Director Online Customer Experience

Indigo Books

Renee leads online experience at chapters.indigo.ca, the e-commerce arm of Canada's largest books and entertainment retailer. Her focus is on delivering against the customer's expectation of a simple, enjoyable online shopping experience. She plans and manages new feature development, oversees online merchandising and their successful customer community.

Renee specializes in eCRM strategy, online content, UX and email program planning. Her insights have helped to establish leading internet communities and a variety of successful customer acquisition and retention programs across many verticals including financial, CPG and entertainment.

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Ricci Wolman

Director Online Marketing

Body Shop

Ricci Wolman is the Director of Online Marketing at The Body Shop, where she manages all online marketing and merchandising efforts for The Body Shop's US and Canadian websites. Ricci is passionate about online retail and is constantly searching for new ways to engage her customers. Twitter: @ricwol

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Rich Lesperance

Director of Online Marketing

Walgreens

Rich is a veteran of ecommerce having run multi-billion PandLs at Dell and Circuit City prior to joining Walgreens. His background includes deep expertise in merchandising and pricing, website operations, and online marketing. At Walgreens Rich leads the company's online marketing programs to position Walgreens.com as the leading health, photo, and drugstore retail site in the US.

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Richard Gerstein

Senior Vice President Marketing

Sears

Sears Holdings was created in connection with the merger of Kmart Holding Corporation and Sears, Roebuck and Co., which was completed on March 24, 2005. The company generates approximately $50 billion in annual revenues and includes approximately 3,800 full-line and specialty retail stores, and related service businesses in the United States and Canada. In his position he is responsible for all of Sears Holdings' marketing and is charged with driving the growth and increased customer relevance of Sears, Kmart and their core brands along with providing heightened focus on the company's differentiating strengths and businesses. He reports to W. Bruce Johnson, interim president and chief executive officer. Richard Gerstein joined Sears Holdings in 2007 as Chief Marketing Officer for Sears. Prior to that we work for Alberto Culver Beauty where he was the Global Chief Marketing Officer and SVP of the U.S. Business. Prior to Alberto Culver Beauty, he was President/Chief Executive Officer of Reflect True Custom Beauty, LLC. He spent 12 years of his career at Procter and Gamble in various marketing and management posts. His roles included Brand Manager, Marketing Director and General Manager Global Beauty and Innovation.

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Rick Septoski

Marketing Manager

American Sale

Rick Septoski brings 15 years of experience to the creation and development of marketing plans, programs and strategies. His expertise encompasses e-marketing, web development, search engine optimization as well as consumer marketing programs. Rick oversees all of American Sale's marketing efforts, including the creation and development of email initiatives and internet strategy.

Rob Fleener

VP Business Development, Marketing and E-Commerce

Meijer

Rob Fleener is the Vice-President of Business Development, Marketing, and Ecommerce for Meijer Stores Inc. in Grand Rapids Michigan. Prior to Meijer, Mr. Fleener held various leadership roles at Wal-Mart including Director of Business Member Services for SAMS Club where he was instrumental in developing the samsclub.com site. Prior to accepting his current role at Meijer, Rob was also responsible for procurement at Wal-Mart. As Vice-President of Sales and Marketing, Rob launched the conversion of S and H Greenstamps into the digital era of the 90's when S and H Greenpoints was introduced.

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Rob Rogowski

Principal Analyst

Forrester

Ron helps Customer Experience professionals improve strategies for global Web design and organization, understand how rich Internet applications (RIAs) are transforming online customer experiences, and align their Web sites with their firms' brand values. He is Forrester's lead analyst in Web globalization research and part of the core analyst team responsible for developing and maintaining Forrester's Web Site Review and Web Site Brand Review methodologies. Prior to joining Forrester, Ron worked for Kyodo News Markets, the Japanese distributor of Bridge Information Systems, where he was responsible for training and educating clients and internal personnel in proprietary and Web-based information systems.

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Ryan Hofmann

Director, Retention Marketing

eBags

Ryan Hofmann is currently Director of Retention Marketing at eBags.com where he is leading strategic planning, customer segmentation methodologies and email personalization efforts. Prior to eBags, Ryan worked for Overstock.com for three years where he utilized his database marketing skills in driving top- and bottom-line growth in several different leadership roles including Director of Email Marketing, Director of Pricing and Director of Consumer Electronics.

Sarah Finley

US Consumer E-mail Manager

Dell

 

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Scott Savitz

Founder and CEO

Shoebuy.com

Scott Savitz is Founder and Chief Executive Officer of Shoebuy.com. Scott Savitz founded Shoebuy.com in 1999 and serves as Chief Executive Officer. Under his guidance, the company has quickly become one of the largest retailers of footwear and related apparel on the Internet partnered with over 850 brands and representing over 700,000 products. In February, 2006, Shoebuy.com was purchased by IAC/InterActive Corp. which owns other leading properties including Match.com, Citysearch, Evite.com, and Ask.com. Prior to founding Shoebuy.com, Mr. Savitz was a Director at BancBoston Robertson Stephens specializing in the investments of large high-tech corporations totaling more than $6 billion. Previously, Mr. Savitz was in the mortgage business where he originated more than $100 million in mortgages in one year. In addition, Mr. Savitz managed a full service marketing company specializing in direct mail, telemarketing and list maintenance. Mr. Savitz serves on the board of directors of SimpleTuition and MITX.

Serena Potter

VP Marketing

Macys.com

 

Shawn Freeman

Senior Vice President and GM Digital Business

Gamestop

 

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Shea Beck

Online Marketing Manager

Skymall

Shea Beck is the Online Marketing Manager for SkyMall, Inc. Responsible for bringing your favorite in-flight catalog to life at SkyMall.com, Beck charges the email marketing, pay-per-click, SEO, analytics, mobile marketing and social media activities. Shea is also involved with design, strategy and marketing for SkyMall's airline partner programs and the loyalty division. Prior to entering the retail industry, Shea served in various capacities at an interactive agency and has previously worked in the pro sports arena.

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Steve August

Senior Vice President Marketing and Chief Marketing Officer

Sharper Image

 

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Steve Zapf

Executive Vice President Multi-Channel Management

Guitar Center/Musician's Friend

Steve Zapf has served as the EVP of Multi-Channel Management for the Guitar Center since 2006. He is also the EVP, Sales and Marketing for the Direct to Consumer division, responsible for GuitarCenter direct, Music and Arts direct, Musician's Friend, Music123, and Woodwind Brasswind. Previously he was the Founder and President of Music 123, a direct to consumer musical instrument retailer reaching $60 MM in sales. Prior to that he worked for McKinsey and Company as an Associate Principal focusing on retail and healthcare.

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Ted McDonald

Web Analytics Manager

Carfax

With more than 10 years of online marketing experience, Ted recently joined Carfax as manager of the company's web analytics program. Ted helps increase use of company products and services amongst buyers and sellers of used cars. He is an expert at using Omniture products, like Discover and TestandTarget, and assessing the ROI of SEM and social media marketing efforts. Prior to Carfax, Ted was the manager of web analytics at National Geographic.

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Tessa Fraser

Senior Marketing Manager, Paid Search and Online Media

American Greetings Interactive

Tessa brings eight years of experience in advertising and search engine marketing from both the agency and client side to her current role at American Greetings Interactive (AGI). As the Senior Marketing Manager for Paid Search and Online Media, Tessa is responsible for driving acquisition strategies for AGI's online subscription and e-commerce brands, including AmericanGreetings.com, BlueMountain.com and PhotoWorks. In the last three years, Tessa has increased spend efficiency and grown AGI's marketing programs by focusing on advertising analytics and continuous landing experience conversion optimization. Prior to joining AGI, Tessa was the SEO and Paid Search Manager at Optiem, a full service interactive agency. At Optiem, Tessa launched digital content, link building and paid search campaigns for clients including Sherwin Williams and Insurance.com. Tessa began her career in search engine marketing in 2001 at the ground level as an HTML / B2B e-commerce specialist for Vecmar International. Here she grew the company's online presence by developing store fronts and supporting SEO site optimization.

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Tim Engle

Senior Vice President Strategic Initiatives

Jewelry Television

Tim Engle joined Jewelry Television's executive team in 2006 during the company's acquisition of Shop at Home, Inc. Engle was tapped to relaunch that network and later transitioned back to the parent company in a strategic development role. Currently, he is involved in identifying emerging trends and business opportunities that support the continued growth of Jewelry Television. Engle spent eight years with IBM in corporate finance, culminating as CFO of Tennessee Market Operations. He has held several key positions within the electronic retailing industry, including President of HLC, Inc., where he developed and implemented affinity programs for retail clients. Engle also served as COO for Shop at Home, where he grew the business from $100 million to $300 million in annual revenue and launched the internet property ShopAtHomeTV.com. He later became President of the network.

Todd Dean

General Manager E-Commerce and Multi-Channel

Aldo Group

 

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Vibhav Prasad

Vice President of Online Marketing

1-800-Flowers.com

Mr. Prasad leads web and mobile marketing efforts for the Consumer Floral brand. Prior to joining 1-800-Flowers.com, Vibhav was also a co-founder of CourtLink, a legal startup focused on accessing court records online, which was later acquired by Lexis-Nexis.

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Victoria Khemani

Senior Manager, Search Marketing

Drugstore.com

Victoria is Sr. Manager, Search Marketing at drugstore.com, the leading online retailer of health, beauty, vision and pharmacy products. Victoria's team is responsible for paid search marketing for drugstore.com, beauty.com, visiondirect.com and sexualwellbeing.com. Prior to drugstore.com, Victoria managed search marketing at Nordstrom.com and worked in client service at iProspect and Arnold Worldwide.

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Viktoria Kanevsky

Director Internet Marketing and E-Commerce

Ed Hardy

Viktoria Kanevsky is the Director of Internet Marketing and E-Commerce for the multichannel fashion/lifestyle retailer known as Ed Hardy. Viktoria currently oversees all online acquisition and retention programs for five brands: Ed Hardy, Christian Audigier, Crystal Rock, Paco Chicano, and Smet. Viktoria has more than 10 years of strategic marketing and online advertising experience in fashion, beauty, and lifestyle. Prior to joining Ed Hardy, Viktoria held E-Commerce executive positions for Bidz.com, Hale Bob, and Live! On Sunset (E-Commerce arm of Sunrise Brands, formerly known as the public manufacturing company, Tarrent Apparel, for branded goods such as Kitson LA, American Rag, Rerock Jeans, and Seven 7 Jeans and well as private label manufacturing). Viktoria's specialties are strategic planning and online business development via multiple online marketing channels.

10701_004_speaker_WendyCebula

Wendy Cebula

President North America

Vistaprint

Wendy Cebula joined Vistaprint in October 2000 and is the president of Vistaprint's North American business unit. In this role, she is responsible for all aspects of Vistaprint's North American business unit, including marketing, manufacturing, human resources and customer service. She also oversees Vistaprint's technology and engineering functions worldwide. Prior to assuming her current role, Wendy served as the company's chief operating officer and, before that, Vistaprint's chief information officer. Before joining Vistaprint, Wendy was the director of database marketing and analysis at MotherNature.com. She also spent three years working in marketing analytics and management at Partner's First, a direct to consumer financial services company.

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Baris Cetinok

Director, Product Management and Marketing

Amazon Payments

Baris Cetinok is the Director of Product Management and Marketing for Amazon Payments, which provides consumers, merchants, and developers the simple and trusted way to pay and get paid online. Before joining Amazon, Baris held various leadership positions at Microsoft over 14 years, most recently co-founding Microsoft Office Live.

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David Brussin

Founder and CEO

Monetate

David Brussin is an entrepreneur and technical innovator with a long history of helping Fortune 1000 companies bring their business online securely and successfully. In 1996, David co-founded InfoSec Labs, providing e-commerce security consulting to companies like American Express, ATandT Wireless, Sprint, and Edward Jones. InfoSec Labs was acquired by SafeNet in 1999. In 2001, David co-founded ePrivacy Group, which created programs, standards and products to protect the email marketing channel. The products David created helped email marketers increase response and conversion by protecting their trusted relationship with consumers. Before founding Monetate, David co-founded TurnTide, which created the world's first anti-spam router. Turntide was acquired by Symantec in 2004.

David Reisfeld

General Manager Enterprise Solutions

Limelight Networks

David Reisfeld is the general manager for enterprise solutions at Limelight Networks. In this role he is responsible for the strategy and development of Limelight Networks' enterprise solutions portfolio. He joined Limelight Networks in January 2010 to spearhead Limelight's penetration into the whole site delivery space catering to ecommerce and enterprise portals.

Prior to joining Limelight Networks, David spent 10 years in the content delivery network industry with stints at both Level 3 Communications and Akamai Technologies. David held numerous positions at Level 3 including chief content delivery network evangelist and streaming product manager, catapulting Level 3 into one of Adobe's leading Flash streaming partners. During his time at Akamai Technologies, David drove their object delivery, social networking and origin solutions business.

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Don Delzell

Co-Managing Director

Future Merchants

Don Delzell, Co-Managing Director of Future Merchants, Inc, has over 25 years experience in retail, wholesale and consulting, with current expertise in cross-channel merchandising and marketing tactics, strategy, process and technology. Prior to joining the launch team for Future Merchants, Don had a successful independent consulting practice providing merchandising strategy support for an array of Fortune 500 clients. He is a recognized subject matter expert in merchandise strategy, retail private brand development, multi-channel retail synergy, and product development. A long-standing member of the Council of Retail Advisors, the Global Retail Executive Council, EvalueServe's Circle of Experts, Standard and Poor's Retail Council and a Guidepoint Global Advisor, Don also provides strategic due diligence for private equity firms. While acting as Accenture's Senior Subject Matter for Retail (North America), he authored the Retail Practice market offerings in merchandise strategy, cross-channel synergy and private brand optimization. His Accenture clients included Nordstrom's, Federated Department Stores, J.C. Penney, Sainsbury's (UK), Carrefour (EU) and Toys R Us. His industry experience includes Montgomery Ward, Edison Brothers and Esprit, and several entrepreneurial start-ups. Mr. Delzell has had direct experience with leading mass market, department store, specialty store and grocery accounts in the U.S., Mexico and Europe. Wholesale clients include Mattel, Fundex Games, Malibu Wellness, Liz Claiborne, The Jones Group, Li and Fung, and The Omnicom Group.

Eben Miller

Director of Product Marketing

Autonomy

 

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Eric Roza

President

DataLogix

Eric Roza joined DataLogix in 2007, and was promoted to President in November, 2008. He has led the company's transformation from a catalog prospecting company to the leading cross-channel data platform for audience targeting through both traditional and digital media. During an eight-year tenure in Silicon Valley, Roza played a key role in launching the first multi-bank online banking service (for Intuit), the first commercial video-on-demand service (for DIVA Systems), and the first integrated digital media center (Moxi Digital, winner of "Best Product" at the 2002 Consumer Electronics Show, sold to Digeo Interactive). He also served as EVP, Marketing and Ops for i-drive.com, bringing it to the audience leadership position in online consumer media storage. Most recently, Roza founded and ran the Managed Wireless division of Asurion.

10701_004_speaker_IgorGorin

Igor Gorin

CEO and Co-Founder

SysIQ

Igor Gorin is CEO and co-founder of SysIQ. In his role as chief executive, Gorin is responsible for setting overall company strategy and driving SysIQ's global operations. His duties include building strategic relationships that fit SysIQ's mission of delivering best of breed e-commerce technolo-gies that en-able retailers to create powerful, versatile, and affordable e-commerce platforms that enrich the shopping experience. Prior to co-founding SysIQ in 2000, Gorin started National Textbook Network and launched Bookrun.com, an online reseller of textbooks, in 1997. Both companies were later sold to a large online marketplace. Gorin's experience as an e-commerce merchant provided him with firsthand knowledge of the challenges e-retailers face selecting, managing, and upgrading their platforms as their business grows. Gorin has more than 15 years experience in the e-commerce industry and has advised small and middle market companies for more than five years. Gorin has also worked as an equity research analyst for Palomar Capital Management, a wholly owned subsidiary of United Asset Management Group, following the technology and Internet sectors. Gorin developed his management expertise working for such companies as C-Cor Electronics, provider of hybrid fiber coax technology and services to facilitate and manage delivery of voice, video and high-speed data over advanced broadband cable networks, and Delta Dental Corporation, a dental health insurance carrier.

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Jack Jia

Founder and CEO

Baynote

Jack is a founder and CEO of Baynote, Inc, a software innovator that develops recommendation and social search engine for business websites. Jack started Baynote in 2005 realizing that the future of the web needs to combine social and cognitive science with traditional computer science. In the last 4 years, Baynote has grown at 300% annually powering over 200 major ecommerce, media and business websites around the world. Baynote has won numerous awards including AO 100, KM World 100 and Red Herring Global 100. Jack was named "Who is Who of 2008 2009" by San Jose Business Journal and San Jose Mercury News. For eight years, he was SVP and founding CTO of Interwoven Inc. (Nasdaq: IWOV) with executive responsibilities in engineering, products, marketing, strategy and vision. Prior to Interwoven, he was a founder and CEO of V-max America. Jack led operating systems and applications development at SGI, Sun Microsystems, Stratus and NASA for over a decade. He is a contributing author in "XML Handbook, the 4th Edition", "Online! The Book", "Content Management Bible", and writes regularly about key technology issues and trends.

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Jason Simon

Vice President StormPost

Stormpost, A Datran Media Company

Jason Simon leads the strategic client growth effort for StormPost, Datran Media's top-ranked email mail marketing and monetization business line. In this role, Mr. Simon focuses on assisting top brands to generate the most value across their email branding, acquisition, retention and monetization efforts.

Mr. Simon has more than 20 years of experience in the marketing industry. He has held senior management positions at Zeta Interactive, Epsilon Interactive, Message Media and Simon Direct. During his career, Mr. Simon has helped an outstanding range of Fortune 500 retailers, financial service, travel and media brands to adopt and execute email strategies of unparalleled value.

Jean-Yves Sabot

Vice President Retail Group

Epsilon

 

10701_004_ken_treske

Ken Treske

Chief Operating Officer/Chief Marketing Officer

Dotomi

Ken serves at Dotomi’s Chief Marketing and Operating Officer where he manages the product marketing, development, studio and operations functions. With more than 20 years of Interactive Marketing experience, Ken Treske helps guide the company through the increasingly rapid pace of product and interactive marketing innovation. Prior to Dotomi, Ken served as the President of Vente, an Experian business unit. During his 2-year tenure, Ken introduced new automation and led the innovation of new one-to-one business products leading to double digit growth for the company. Ken also served as the Chief Marketing Officer at CoolSavings Inc., where he led the marketing, product and analytics teams and established one of the first and fasted growing online lead generation networks.

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Kelly O'Neill

eCommerce Marketing Director

ATG

Key to this role is a constant dialogue with customers and prospects and an understanding of the evolving product needs in the market. Before joining ATG, Kelly spent over 15 years providing marketing strategy and services to B2C companies with a focus on the retail industry and the emerging technology companies driving the commerce market.

10701_004_speaker_LarryFreed

Larry Freed

President/CEO

ForeSee Results

Larry Freed is President/CEO of ForeSee Results, a leading customer satisfaction management company with solutions based on the American Customer Satisfaction Index (ACSI). With 20 years of senior management experience, he has directed numerous e-commerce and technology initiatives. An expert on web customer satisfaction, Freed has spoken extensively on the topic and been quoted in numerous publications and media, including CNN, The Wall Street Journal, The Washington Post, Investor's Business Weekly, Internet Retailer, Multichannel Merchant, Red Herring, Computerworld and others.

10701_004_speaker_LorenMcDonald

Loren McDonald

VP of Industry Relations

Silverpop

McDonald drives Silverpop's portfolio of industry leadership activities, sharing with marketers new ways to fully engage with customers and prospects. He manages the development of white papers and studies, Webinars, bylined articles and blogs, and delivers extremely popular educational sessions at major industry conferences. McDonald has 24 years of experience in marketing, consulting and strategic planning. Previously, he was vice president of corporate communications at Lyris Inc. and had served as vice president of marketing at EmailLabs. He was founder and president of Intevation, an e-marketing services firm specializing in email and search engine marketing services, and has held executive marketing positions at USWeb/CKS, NetStruxr and Arthur Andersen. A Media Post Email Insider columnist and former ClickZ Email Delivery columnist, McDonald has written more than 150 articles on email marketing best practices. He was selected Marketing Executive of the Year by the American Business Awards (Stevie's), and launched a best practices newsletter that won seven awards, including Best B2B e-newsletter from MarketingSherpa and the ClickZ Marketing Excellence Award.

10701_004_speaker_marcitroutman

Marci Troutman

Founder and CEO

SiteMinis Inc

Marci Troutman is the founder and chief executive officer of SiteMinis Incorporated (SMi), a customized web-services company specializing in mobile commerce solutions and internet strategies for online retailers and service providers, which was launched in 2006. Marci is an internet services veteran with more than 15 years experience in web development, programming and eCommerce. She is also an expert in M-Commerce technology, which she has been developing since 2000. In addition to SMi, Marci is also the founder and CEO of Shudan Design Group, which she originally launched in 1995 and re-launched in 2004. Prior to re- launching Shudan, she held key positions with The Home Depot responsible for the design, development and launch of Homedepot.com and its subsidiary Expo.com. For the latter, she was responsible for the site's advancements, which included the set up of back-end fulfillment capabilities, internet-only product categories and customer database expansion. As CEO of SMi, Marci is the visionary and drives the company's strategic direction, positioning it for future growth and expansion. Although she leads the company, she is also hands-on and lends her direct knowledge and input on all client projects, offering strategic mobile marketing and branding insights to target today's tech-savvy mobile consumers. Her professional memberships include the HTML Writers Guild, World Wide Web Consortium (W3C), Atlanta Interactive Marketing Association (AiMA) and TechLINKS, TAG, WIT, she co-published a paper for Michigan State editorial on mobile commerce vs. ecommerce, live at http://www.jiad.org/article111, she is also a columnist for www.mobilemarketer.com along with the president of SMi Steve Timpson, she spoke on the panel "beyond voice: mapping the mobile marketplace" at the FTC in Washington in May of 2008, helping to define rules surrounding the mobile technology space, SMI was a panelist for the DMA first mobile day in February 2009, and sponsored and were panelists with the DMA for the first mobile commerce day in May 2009, and has been asked to chair the mobile commerce day for etail 2010 in Palm Springs.

10701_004_speaker_MeyarSheik

Meyar Sheik

CEO

Certona

Meyar Sheik, CEO and Co-founder of Certona is a seasoned software industry executive with over 25 years of experience. Since 2000, Meyar has been a web analytics pioneer working with some of the largest sites on the Internet such as ESPN, Fox, Sony, Best Buy, Disney, CBS and many other leading retail brands, in the areas of web analytics, personalization and real-time content optimization. Since co-founding Certona in 2004, Meyar and the Certona team of predictive analytics experts have been focused on applying Certona's innovative, real-time behavioral targeting, optimization and adaptive personalization technologies to generate more revenue and higher conversion rates for online and multi-channel retailers. Prior to co-founding Certona, Meyar was the CMO and COO of web analytics leader, WebSideStory (now part of Omniture). Before joining WebSideStory, Meyar was the Vice President of Worldwide Marketing and Strategic Alliances for the Enterprise Application Integration (EAI) software vendor SuperNova, Inc., where he orchestrated the sale of the company to Seattle-based WRQ, an established enterprise software company.

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Michael Hinnant

Director of User Experience

Ascentium

Michael revolutionizes how users interact with brands. With over 15 years experience, Michael leads a Ascentium's team of seasoned user experience architects to create engaging online experiences. Prior to Ascentium, Michael worked as a user experience architect where he focused on content applications for mobile devices, content management applications, broadband services, and Web sites. At Ascentium, he leads UX design for key accounts like Microsoft, Precor, Samsonite, T-Mobile, Windows, and World Vision.

In terms of retail, Michael works to create seamless online shopping experiences. Most recently, Michael oversaw the UX design for the Samsonite eCommerce site, which grossed the most sales in a single sales day for 2009's Cyber Monday (just weeks after launch).
Previous speaking engagements include: ACM SIGCHI Annual Conference, local Seattle Chapter of SIGCHI, Seattle Project Management Consortium (PMC), Human Factors and Ergonomics Society (HFES), and various marketing training seminars.

Follow Michael on Twitter: Hinnant.

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Michael Jones

Chief Revenue Officer

ChannelAdvisor

As the Chief Revenue Officer, Michael is responsible for all of ChannelAdvisor's revenue, corporate development and acquisition strategies. Previously Michael was the Chief Operating Officer of ChannelAdvisor. Prior to ChannelAdvisor Michael was the Director of Product Marketing for GoTo Auctions, Vice President of Product Management and Marketing for AuctionRover.com and Senior Product Manager and Microsoft Liaison for Stingray Software.

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Michael Kahn

Senior Vice President Marketing

Performics

Michael Kahn leads Performics' marketing practices with the goal to reinforce the company's leadership position among clients, prospects, media, analysts and the internal agency team across all offices.

Michael leverages a career in traditional and digital marketing, both as an agency representative and marketer, to fulfill his mission to deepen relationships, drive revenue growth, differentiate the company, broaden visibility and arm our team with vital information. He formerly led account management at Performics, specifically leading the strategic accounts group serving the agency's largest clients.

Prior to Performics, Michael served as Director of Consumer Marketing for Socrates, an e-tail/retail publisher of do-it-yourself legal forms and software. While at Socrates, he led rebranding of the company via its own Website and through the office product superstores. During the last "digital" decade, Michael also led marketing and sales efforts at VisaNow.com, TruePoints and Art.com.

Michael began his career in the traditional agency world in various account management leadership roles, working at agencies Ketchum, J. Walter Thompson, Campbell Mithun Esty and DDB on accounts including Citibank, Discover Card, 7-Eleven, Miller Brewing Company, Kroger and McDonald's.

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Mike Hilts

President and GM

Infogroup Interactive

Michael Hilts is President and General Manger of Yesmail, responsible for leadership and overall direction of the company.  Mr. Hilts has more than 20 years of experience in executive leadership roles.

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Mike Ricci

Vice President Mobile Practice Leader

Merkle Inc

Michael Ricci is VP of Mobile Solutions for Merkle. As Mobile Marketing practice leader at Merkle, Mike with Merkle's blue chip client list (Blockbuster, Dell, Samsung, Nike, DirectTV, Gieco, Wendy's,, Wyndham, Kodak and a host of others to develop mobile engagement strategies and solutions. Prior to coming to Merkle, Mike was VP of Creative and Strategy for iLoop Mobile. iLoop is a premier player in the mobile marketing arena that is focused on assisting marketers, digital agencies and other entities create compelling and effective mobile marketing strategies and user experiences. During his tenure at iLoop, Mike helped brands like Sony, Paramount, Coca Cola, Western Union, Marvel, Livenation, Warner, Universal Music Group, PC World, Outside Magazine, Lexus and many others forge compelling strategies and user experiences for their mobile marketing initiatives. In fact, Mike's work in creating a comprehensive mobile marketing strategy for Obama 08' won the Obama campaign recognition as 2008 Mobile Marketer of the Year by Mobile Marketer Magazine. Prior to joining iLoop Mobile, Mike was responsible for Volantis Systems Content Services business, At Volantis, Mike helped firms like ABC (Oscars), WWE, CBS Mobile, Disney, Discovery, EBay, Financial Times, Reuters, Hearst, and a host of other famous players evolve their mobile strategies and create engaging campaigns to tap into the power of mobile.

Mike Shea

Vice President, Sales

Certona

Mike Shea joined Certona as Vice President of Sales in early 2009. Mike has more than 17 years in high tech and e-commerce. the last 11 years as a senior sales management executive. He has built a number of successful sales organizations.

Prior to joining Certona, Mike was vice president at enterprise marketing management leader Unica Corporation and at MarketLive Inc., a leading e-commerce platform provider.

In 2003, Mike joined Salesforce.com as one of the first Regional Vice Presidents in the field. There he spent over 3 years building and managing the Northeast/Canada General Business Region. Under Mike's leadership, his sales team quadrupled in size and his business unit grew into one of the company's most consistent monthly producers.

Prior to Salesforce.com, Mike served 4 years each at Clarify and Sybase. At Clarify, Mike held several management positions including Regional Sales Director of the Northeast/Canada region where he tripled the size of his organization. In 1998 as a Branch Manager, Mike was named Clarify's Most Valuable Player in sales, a title choosen by his peers and team members.

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Misty Locke

President and Chief Strategy Officer, iProspect

Range Online Media

Misty Locke is the President of Range Online Media and Chief Strategy Officer of iProspect. She has been named one of Fast Company Magazine's Top 25 Women Business Builders and has advanced Range Online Media to become a leading search marketing and interactive agency. She has served as the president of Range Online Media since she co-founded the award-winning company in 2001. She has also led the company's strategic direction and growth since its inception and through its recent acquisition by Aegis PLC. Under her leadership, JupiterResearch named Range as having the highest average client satisfaction rating in the search marketing industry for the past four consecutive years. Additionally, Range Online Media was named to the 2007 and 2008 top 25 search marketing agencies in America by AdAge and to Inc. Magazine's Inc. 5,000 list of fastest growing private companies in 2007 and 2008. Locke is active on agency and search advisory boards for Google, MSN and Yahoo and is passionate about creating an industry environment of accountability to marketers and consumers. She holds a BA in Corporate Communications from The University of Texas and sits on the board of directors of Shop.org. At iProspect she is responsible for the organization's strategic direction, as well as maintaining the firm's industry relationships. Misty Locke has published numerous articles for industry leading publications including OMMA Magazine, DM News, iMedia Connection and more. Locke is a regular speaker at influential industry conferences, including Luxury Interactive, Shop.org, Search Engine Strategies, Search Marketing Expo, eTail, WebmasterWorld, and ad:tech.

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Morgan Stewart

Director of Research and Strategy

ExactTarget

Morgan Stewart is Director of Research and Strategy for ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions. Morgan is responsible for conducting primary research on email marketing trends and digital marketing best practices. Considered one of the industry's thought-leaders when it comes to email research, Morgan is regularly featured in industry publications such as BtoB Magazine, Email Insider, and MarketingSherpa. His work has also been featured in several national publications including Fortune, Forbes and Newsweek. Morgan's experiences with the thousands of organizations that use ExactTarget to manage permission email marketing allow him to deliver specific strategies on how to improve and enhance your email marketing program. Prior to acting as Director of Research and Strategy, Morgan led ExactTarget's strategic consulting practice. He continues to work in a consultative role with some of ExactTarget's key clients.

Morlee Griswold

Catalog Development Consultant

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Paul Elliott

Partner

Rosetta

Paul is a Partner within Rosetta's Consumer Products and Retail Solution Practice Area. Paul has ten years of experience in Internet marketing, with a focus on organic search engine optimization and paid search engine marketing. His work has helped countless companies achieve significant results and return on investment from their online marketing investment. He has extensive experience in designing and executing integrated online marketing programs for mid to large sized companies. Paul is a nationally recognized speaker on the topics of online marketing, including recent engagements at the Massachusetts Institute of Technology (MIT), Search Engine Strategies, and Net.Finance.

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Pedro Santos

Chief Strategist, eCommerce

Akamai

Pedro Santos is the Chief Strategist, eCommerce, at Akamai Technologies. In this role, Mr. Santos is responsible for Akamai's business strategy in the eCommerce market segment. Prior to this role, Mr. Santos was Director, eCommerce Marketing and Senior Product Marketing Manager at Akamai and was responsible for the marketing strategy for the Online Commerce sector. Akamai works with the globe's top online retailers to accelerate site and application performance. Mr. Santos has recently published research work on the impact of Web 2.0 technologies on site infrastructure and is actively involved in working with retail and travel companies to ensure smooth adoption of rich Internet applications. Mr. Santos is a veteran in the Retail space. Prior to Akamai, Mr. Santos worked for MatrixOne (now Dassault Systems), an enterprise PLM software company, where he oversaw marketing strategy and product management for the Commerce sector. Mr. Santos has spent time with Fortune 1000 companies understanding and delivering on requirements for global PLM software systems.

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Prashant Nedungadi

Co-Founder and CEO

Imshopping

Prashant co-founded IMshopping because he was frustrated that it was taking longer and longer to find the things that he wanted to buy online. There was just too much information to dig through. IMshopping was born to ease this frustration felt by millions of online shoppers. Prashant is a serial entrepreneur who has built businesses from nothing into business with millions of customers and double digit revenues. He has more than 18 years of technology experience including 9 years in the e-commerce and online shopping space. Prior to IMshopping, Prashant was the co-founder of Andale, the largest 3rd party e-commerce service provider for small businesses. Under his leadership, Andale grew to have more than 1.5MM online sellers and generated millions of dollars in annual revenues. Prior to Andale, Prashant held leadership positions in Triquest Design Automation (now Mentor Graphics), Cirrus Logic and Texas Instruments.

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Rahmon Coupe

CEO

Your Amigo

Rahmon is currently CEO of YourAmigo, an organic search marketing services company which he co-founded in 1999. YourAmigo offers performance-based search solutions to medium to large websites around the world, with customers including Sony, Avon, Reebok, the Home Shopping Network and Brookstone, to name a few. YourAmigo's services operate on websites in 32 different countries and in many different spoken languages, with 80 million web pages under management. The company leads the world in scalable search engine optimization for large websites. It also offers Search Engine Enhanced Content (SEEC), a new organic search marketing service pioneered by YourAmigo to create additional search traffic well beyond the SEO of existing content.

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Ran Farmer

Managing Director US

Netbiscuits

Ran joined Netbiscuits in 2005 responsible for sales and marketing in the North American region. Prior to working for Netbiscuits he founded and managed two technology businesses in the field of communications and mobile services in Eastern Europe. Before he worked for consultancy firms such as KPMG Peat Marwick, Booz, Allen and Hamilton and was partner at Deloitte and Touche.

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Rich Fleck

Vice President Strategic Services

Merkle Inc

Rich is the Vice President of Merkle Interactive's Strategic Services group where he leads a team of marketing strategists and analysts who are experts in email marketing, website analytics, online acquisitions, and statistical analysis. His group helps Merkle's clients use data-driven techniques to refine and optimize their online marketing strategy.

Rich has been working in online analytics for the past 12 years, working on both the consulting and client sides. Prior to joining Merkle, Rich was Vice President of Strategic Services at Epsilon Interactive and was formerly a leader in the Strategic Services group at DoubleClick. Earlier, Rich co-founded a boutique analytics consulting firm and also served as a consultant for Accenture. On the client side, Rich managed the online analytics functions for two internet start-ups, SafeRent.com (acquired by First Advantage) and Gear.com (purchased by Overstock.com).

Rich has been a panel member and industry speaker at several marketing events and publications including eTail, DMA, AMA, Wall Street Journal Online, and ClickZ.

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Robert Cell

CEO

MyBuys

Kara Trivunovic

Senior Director of Strategic Services

StrongMail

 

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Samer Forzley

Vice President Marketing

eBillme

Samer Forzley develops and manages marketing strategies and programs dedicated to customer and merchant acquisition. Prior to joining eBillme, Samer held senior eBusiness development and strategy positions with Alcatel, Primus, and Allstream. Samer holds a Bachelor of Arts in Economics and a Bachelor of Math in Computer Mathematics from Carleton University, he also holds a Master's of Business Administration Degree from the University of Ottawa. Connect with Samer on Twitter at @sforzley.

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Steve Kuzio

Vice President, Research, Data and Analytics

ClearCommerce/Certegy

Stephen Kuzio is Vice President, Strategic Planning, ClearCommerce, a division of Certegy located in St. Petersburg, Florida. Dedicated to the efforts of combating fraud, loss prevention and risk modeling and analytics, Mr. Kuzio's career has included the development of innovative fraud data and reporting tools and the creation of ongoing enhancements to Certegy's Risk Assessment Systems, mitigating transaction and check fraud for over 315,000 client outlets. Mr. Kuzio joined Certegy in 1991 (Formerly Telecredit Inc./Equifax Check Solutions) and has led the company's Risk Operations including Risk Assessment, Pricing and Loss Prevention for Certegy's core, check cashing and consumer-not-present businesses. He is directly responsible for building Certegy's first Risk Management team and was instrumental in launching business systems automation and transaction modeling to the company in 1995. In addition, he was part of an internal team responsible for the development and recent patenting of Certegy's Payroll Check Cashing service, PayCheck Accept.

 

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Tim Callan

Vice President of Product Marketing

VeriSign

With eighteen years' experience in marketing and product management for software and Internet solutions, Tim Callan ensures the effectiveness of customer outreach for all aspects of VeriSign's Authentication business. His frequent engagement with customers, technologists, and industry insiders alike leaves him uniquely positioned to view and comment on the cutting edge of industry and technology trends with an eye to the customer's perspective. Before joining VeriSign, Callan was Partner at high-tech marketing firm VividHues and Vice President of Marketing at Santa Cruz Networks, an Internet collaboration services startup that was named one of Fortune Magazine's "12 Coolest Companies" in 1998. Prior to that, he held product management and marketing roles at several business productivity software firms. As Product Manager at Delrina Corporation, Callan drove the WinFax product to become the best selling independent Windows application in the world. Callan is a founding member of the CA/Browser Forum, which developed the guidelines for the Extended Validation SSL standard and is the world's foremost spokesperson for this important new online security standard. Additionally, Callan is an award-nominated author of an online security blog with readership of more than 20,000 that can be found at www.verisign.com/ssl-blog.

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Tony D'Anna

General Manager StormPost

Stormpost, A Datran Media Company

Tony D'Anna is responsible for the growth and success of the Datran Media's top-ranked StormPost email marketing deployment and monetization technology products and services. Prior to joining Datran Media, Mr. D'Anna served at Enliven Marketing Technologies as vice president of its Unicast division. Following Enliven's merger, Mr. D'Anna remained with the company, maintaining the same role within its Unicast division, where he managed re-launch efforts for Unicast's rich media ad solution into the agency channel. Earlier in his career, Mr. D'Anna held senior management roles at Dell and Sony. Notably, Mr. D'Anna oversaw Dell's retail sales organization of more than 1000 employees across 150 locations. He also managed sales and operations for Sony's first direct marketing business. Mr. D'Anna has stood out as a top sales growth leader at global Fortune 500 companies on numerous occasions.